Digital Marketing Course in Kolkata
Rating 4.9/5 by 5000+ Students
The Digital Marketing Course in Kolkata helps students and professionals build the latest skills to succeed in the continuously evolving world of online marketing. At Upshot Technologies, we teach the most current, standardized and relevant online marketing skills with our robust curriculum covering SEO, social media marketing, PPC, content marketing and more. The hands-on training we provide prepares you to build real work experience in a combination of actual practice and theory. The best digital marketing courses in Kolkata will provide you a step-by-step understanding and industry-relevant skills all while receiving guidance from experts, at an affordable course fee.
7+
Years in training
5,000+
Professionals Trained
98%
Placement Rate
2 to 3
Batches every month
Why Enroll in Our Digital Marketing Course in Kolkata?
Our students say we're the best digital marketing Institute in Kolkata! We have trained more than 5,000 professionals and have a success rate of 97%.
Alumni Achievements & Placements
Top-Ranked Digital Marketing Training Institute in Kolkata – Guaranteed Job Placement! Learn online or in-person from expert trainers. We place you in big companies.
Tejaswini
4.5 LPA • Digital Marketing expert
Maalathy L
5.5 LPA • Digital Marketing expert
Sowmya R
4.5 LPA • Digital Marketing expert
Vivek H
7 LPA • Digital Marketing expert
Poovarasan
6 LPA • Cloud Architect
Gokul Vinayagamoorthi
6 LPA • Cloud Operations Engineer
Praveen
4.5 LPA • Big Data Cloud Engineer
Krithika Sonu
10 LPA • Alteryx Designer
Abhishek Mishra
10.5L LPA • Alteryx Designer
Dhipli Kumar
15 LPA • Azure Cloud Security
Madhes
6.5L LPA • Full Stack Developer
Vishnu
8.5 LPA • Associate Software Engineer
Sanchaiy Dilip
10.5 LPA • DevOps Engineer
Pechetti Lakshmi Sandeep
5.5 LPA • Associate Cloud Engineer
Sumanth Reddy
10.5 LPA • AWS DevOps Engineer
Surya Sankar
10 LPA • Technical Lead
Trusted By Learners For Approach, Quality & Support
Avg rating from 3000+ reviews (4.9/5)
Digital Marketing Classes in Kolkata Overview
The Digital Marketing Course Classes in Kolkata at Upshot Technologies cover everything you need to help you stay ahead of the curve & build a career in online marketing. This course module in Kolkata will cover all of the critical areas of digital marketing, including theory, practical skills and live projects. This digital marketing training in Kolkata explores Search Engine Optimization (SEO), Pay-Per-Click (PPC), Social Media Marketing (SMM), Email Marketing, Google Analytics, Content Marketing and much more. You will also learn about Affiliate and Influencer marketing, Conversion Rate Optimization (CRO) and how use the latest digital marketing tools and techniques utilized by successful marketers. The best digital marketing institute in Kolkata offers structured training with real experience designed to give you the tools to be successful in the digital world.
Eligibility for Digital Marketing Course in Kolkata – Upshot
Upcoming Batch Details of Digital Marketing Course in Kolkata
Affordable digital marketing classes in Kolkata - Whether you learn online or in class, we offer flexible weekday/weekend timings. Perfect for students and working professionals!
Curriculums for Digital Marketing Training in Kolkata
Our curriculum will take students and professionals through all important digital marketing modules to help them learn the best strategies for success. Students will participate in hand-on training with real-life industry projects in all areas of life, from SEO and social media marketing to PPC and analytics.
Digital Marketing Introduction
- Introduction to Online Digital Marketing
- Comparison of Traditional and Digital Marketing
- Statistics of Digital Marketing
- Benefits of Digital Marketing
- How to Use Digital Marketing to Increase Sales
- Digital Marketing Strategy for Websites
- Converting Leads
- Performance Evaluation
Basics of SEO
- Introduction to Search Engine Optimization
- How Does Search Engine Work
- Importance of Internet Marketing
- Types of Internet Marketing Methods
- Importance of Search Engines
- How the Search Engine Works?
- Understanding the SERP
- Google Search Engine Architecture
- Search Engine Algorithms
- Google Algorithm Updates
- Page Rank Technology
- Panda Update and Its Importance
- Latest Updates About SEO Algorithms
- Google Webmasters Tools
Website Designing
- Basic Information on Websites & Benefits of Having a Website
- Importance of Domain Names and Their Value
- Choosing the Right Hosting Company and Domain
- Steps to Create a Website
- Platforms Available to Create a Website
- Creating a Brand New Website Using CMS
- Website Structure and Navigation Menu Optimization
- Coding Best Practices
- Analyzing a Website
- Website Maintenance and Management
Search Engine Optimization (SEO)
- Introduction to SEO
- How Different Types of Search Engines Work?
- Google SEO Guidelines
- Types of SEO
- On-Page SEO
- Off-Page SEO
- Difference Between White Hat & Black Hat SEO
- Website Audit
- Keyword Research Process
- Competition Analysis
- Google Keyword Planner
- On-Page Optimization Strategies
- Google Penalty
On Page SEO
- Meta Data Optimization
- URL Optimization
- Canonical Implementation
- Internal Linking
- 301 Redirection
- 404 Error Pages
- H1, H2, H3 Tags Optimization
- Image Optimization
- What is Content Writing?
- SEO Friendly Content Writing (Inserting Keywords in Content, Anchor Text, Link Title)
- Benefits of Using ROBOTS.TXT
- Creating HTML Sitemap & XML Sitemap
- Advantages of Sitemap
- Indexing and Caching
- Use of .htaccess File in SEO
- Creating Robots.txt
- Landing Page Optimization
- No-Follow and Do-Follow
- Accelerated Mobile Pages (AMP)
- Mobile SEO
Advance SEO Techniques
- Using Schemas
- Structured Markup Data & Rich Cards
- Google Tag Manager
- Open Graph Tags for Facebook and Twitter
- Review Schemas, Breadcrumbs SEO, Events
- Wikipedia Submission
- Knowledge Graphs
Content Marketing
- What is Content Marketing?
- Benefits of Content Marketing
- What is Plagiarism?
Off Page SEO
- Link Building Tips & Techniques
- Authority, Backlinks
- Do’s & Don’ts in Link Building
- Link Acquisition Techniques
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Press Release Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Guest Posting
Google My Business (GMB)
- What is GMB?
- Importance of GMB in Digital Marketing
- How to Create a Google My Business Page?
- Listing Services in GMB
- Product Listing in GMB
- Store Location Management in GMB
- Google Places Setup (Including Images, Videos, Map, etc.)
- Placing Website on First Page of Google Search
- How to Make Monthly Basis Search Engine Visibility Reports
- Verification on Listing, Google Reviews
Google Webmaster Tool
- Understanding Google Webmaster Guidelines
- Overview of Google Webmaster Tools and Functionality
- Adding Site and Verification
- Google Sitemaps: How to Create and Submit an XML Sitemap
- Setting Geo Target Location
- Search Queries Analysis
- Filtering Search Queries
- External Links Report
- Crawl Stats and Errors
- TXT and Links Removal
- HTML Suggestions
- URL Parameters (Dynamic Sites Only)
Google Analytics
- Getting Started with Google Analytics
- Navigating Google Analytics
- Traffic Sources
- Content
- Visitors
- Goals & Ecommerce
- Actionable Insights and the Big Picture
- Live Data
- Demographics
Google AdWords or PPC (Pay Per Click)
- Google Adwords (SEM)
- Introduction to Online Advertising and Adwords
- Creating Google Ads Account
- Adwords Account and Campaign Basics
- Adwords Targeting and Placement
- Adwords Bidding and Budgeting
- What is Pay Per Click (PPC)?
- Setting Up PPC Campaign
- Ads Type
- Bidding Strategies
- Search Network
- Display Network
- Tracking Script
- Understanding Impression, Cost/Conversion, Tracking Code
- Remarketing
- Performance Monitoring and Conversion Tracking
- Reports
Social Media Marketing
- Basics of Social Media Marketing
- Social Media Platforms
- Social Media Optimization
- Hashtag & Viral Strategy
- Creating Facebook Page for Business
- Facebook Optimization
- Fan Page vs Profile vs Group
- Facebook Analytics
- Data-Based Management and Lead Generation
- Facebook Paid Advertising
- Creating Advertising Campaigns
- Payment Modes
- CPC vs CPM vs CPA
- Creating Strong Profiles on Twitter
- Twitter Optimization
- Instagram Profile Creation
- Business Account Handling
- Running Ads in Instagram
- Creating Ads in Twitter
- LinkedIn Profile Management
- LinkedIn Optimization
- Individual Profile vs. Company Profile
- Marketing on LinkedIn Groups
- LinkedIn Advertising
WhatsApp Business
- WhatsApp Business Account Creation and Profile Setup
- WhatsApp Business Basic Setup and Message Tools
- WhatsApp Business Catalog Creation
- WhatsApp Business Connect with Facebook and Instagram
- How to Delete a Business WhatsApp Account
- Assessment
Youtube Marketing
- Understanding YouTube Marketing
- YouTube Channel Creation
- YouTube Ads Management
- Video Optimization
- Promoting Videos on YouTube
- Monetization in YouTube
- SEO for YouTube
- YouTube Analytics
Google Adsense
- Google AdSense Fundamentals
- Google AdSense Approval Basics
- Google AdSense Approval Strategies
- Introduction to AdSense Account Interface
- How to Use AdSense Account Interface?
- How to Place Ads on Websites?
- How to Place Ads on Blogs?
- Custom Ads Fundamentals
- Ads/DFP Planner
- How Will You Earn Money via AdSense?
Affiliate Marketing
- How to Participate in Affiliate Marketing?
- Amazon Affiliate
- Rules of Affiliate Programs
- How to Promote Amazon Products on a Website?
Email Marketing
- Using Bulk Email Service To Boost Your Business
SMS Marketing
- Using Bulk SMS Service To Boost Your Business
Freelancing
- What is Freelancing?
- How to Become a Freelancer?
- Freelancing Websites
- Best Practices in Freelancing
- Registering on Freelancing Websites
- Forum Promotions
- How to Get the First Freelancing Project?
13+ Skills Covered
Website Creation
Behavioral Marketing
Keyword Research
Search Engine Optimization
Search Engine Marketing
Campaign Management
Social Media Marketing
Mobile Marketing
Graphics Designs
Video Editing
Content Strategy
Strategies for Paid Campaigns
Top Digital marketing Tools that we cover
Master industry-leading tools with our advanced Top Digital Marketing Institute in Kolkata. Make Complex Things Easier Or Analyze Your Competitors Strategy By Mastering 20+ Digital Marketing Tools (Free & Paid)
Phone (For Voice Call):
+91 8095570001
WhatsApp (For Call & Chat):
+91 8095570001
Our Digital Marketing Certified Trainers Profile
Our certified and skilled trainers with more than 10 years of experience in digital marketing, will help you to education of high quality. At Upshot Technologies, our trainers have trained national brands and offer corporate training with an highly personalized level of support on projects. The trainers provide real-world examples and experiences to help students explore challenges and solutions. Whether it's SEO, PPC, or social media marketing, our trainers are there to help you at every step as one of the best digital marketing institutes in Kolkata.
Industry Recognized Certification From Upshot Technologies
Industry recognized certification from Upshot Technologies helps add value to your resume and makes you more employable. Our certification is recognized by many primary companies, so it gives you an edge in the job market. You will be awarded certification which will provide documentation of your skills with digital marketing strategies and tools.
5,000+
Students Trained
97%
Placement Success record
Premium Digital Marketing Training at Affordable Fees in Kolkata
Our Affordable Digital Marketing Course in Kolkata Fees for students and working professionals. We provide it with flexible EMI options, high-quality training, and all of this with assured placement support, all at an affordable price!
Online Training
- No Recorded Sessions
- Live Virtual Interaction with the Trainer
- Instructor led weekend/ weekdays sessions
- Virtual Doubt Clearing Sessions
- Live Virtual Interview Skills Training
- Online Mock interviews
- 100% Placement Support
Digital Marketing Training in Kolkata FAQ's
Have questions about our digital marketing training in Kolkata? Below you will find fast answers to all your questions related to the course, fees, placements, etc.
What is digital marketing?
Digital marketing means promoting products or services using online channels like search engines, social media, websites, and email marketing, also called social media-based marketing. Often, digital marketing includes strategies like SEO, PPC (pay per click), content marketing, and social media-based advertising to attract a specific audience for organizations’ purposes. The overall purpose is to drive new customers, leads, and sales for business to grow their brand in an effective, efficient, and cost-effective way.
Why is digital marketing important?
Digital marketing is very important since it allows you, or an organization, to connect with customers in real-time, track performance, and change and modify digital media tactics or campaigns in real-time. Digital marketing is way more relevant than traditional marketing because it allows precise targeting, measurable ROI, and is much more cost-effective in communication strategies for businesses seeking to reach a globalized audience at a lower cost.
What are the key components of digital marketing?
The primary key components of digital marketing are SEO, PPC, social media marketing, email marketing, content marketing, and analytics. The components will allow the organization the opportuinity to promote traffic, drive conversions, and allow customer engagement through digital platforms.
How does digital marketing help businesses grow?
Digital marketing can help businesses grow their outreach, attract a more qualified lead pool, and improve customer engagement with their brand, or service/product. Digital marketing allows organizations to develop data-driven strategies to modify campaigns for real-time optimization, promote cost savings through strategies, and drive lead generation and customer conversion at a much higher rate than traditional marketing methods.
Why should choose Upshot Technologies for digital marketing course in Kolkata?
Upshot Technologies is best digital marketing course in Kolkata. We provide industry-certified trainers, hands-on projects and placement assistance and provide practical learning along with the latest tools and techniques via our digital marketing training in Kolkata.
What is the duration of digital marketing course in Kolkata?
The Upshot Technologies classes in digital marketing in Kolkata range from 2-4 months as per chosen program. We also provide flexible batches for students and professionals.
Do you provide placement support for digital marketing Classes in Kolkata?
Yes, as a leading digital marketing institute in Kolkata; we provide placement assistance. We provide help with resume building, interviews preparation, and refer to jobs in digital marketing top agencies.
What is the fee structure for the digital marketing course in Kolkata?
The digital marketing course fees in Kolkata at Upshot Technologies are affordable. We provide options for Installing payments. Please contact us for further price details based on which program is chosen.
Is there any live projects in the digital marketing training in Kolkata?
Yes, our internet marketing course in Kolkata will provide a full exposure to live time projects experience, case studies and practical assignments to gain project experience before entering the industry as your first project.
Do you provide online digital marketing courses in Kolkata?
Yes, we do provide online digital marketing course in Kolkata. It is fully live instructor-led, access to previous recorded classes, and having support for doubts addressed within 24/7 hours.
What certification do I get after the completion of the course?
You will be receiving a certification from Upshot Technologies, which is an industry-recognized certification that will of value or respected among industry employers per Indian standards.
Is Upshot technologies best digital marketing a institute in Kolkata?
Yes, we are described by the best in India, as a best digital marketing training institute in Kolkata due to the quality trainers, up-to-date relevancy, and placement process.
Internet Marketing Course in Kolkata
The internet marketing course in Kolkata is designed to help individuals and companies to grow through online marketing platforms. Upshot Technologies is committed to experiential learning, which ensures that participants know how to implement the digital marketing campaigns that their instructors highlight. The course will teach students SEO techniques, Google Ads, Facebook Ads, LinkedIn marketing, and YouTube promotion. In addition, you will be able to learn about web analytics, keyword research, and landing page optimization. The digital marketing institute in Kolkata with placement assists you with some career support after course completion. Whether you want to start a business or get hired by a leading company, the internet marketing course in Kolkata will provide you with the right skills and certification to succeed.
Digital Marketing Course in Kolkata with Placement
The digital marketing course in Kolkata with placement at Upshot Technologies not only provides students with training but also helps with career opportunities. We have tie-ups with leading digital marketing agencies and companies that are always searching for our certified professionals. Our experienced placement management team provides every student with assistance regarding resumes, interview preparation, and job referrals. The best institute for digital marketing in Kolkata focuses on making students industry-ready through real-world projects and case studies. Since we know the industry quite well, many of our students are hired immediately after completing the course to work at a top firm. If you are searching for a digital marketing training institute in Kolkata and you are interested in their career development components, Upshot technologies will be the best choice.
Benefits of Taking Online Digital Marketing Courses in Kolkata with placement
Taking an online digital marketing course in Kolkata has many advantages: a flexible schedule, low cost, and the possibility of arranging for an opportunity to learn from an instructor from a remote location, with no compromises to the quality of training. Upshot Technologies specifically provides live in-class students with interactive sessions, recorded lectures, and 24/7 support for questions. You will have the chance to learn exclusively at your own pace and use real projects to gain realistic experience. The best online course is made even better because you will have the chance to grow your network working with different professionals and students. The online course provides the same curriculum and certification as the in-class course, so it is a great option for working persons and students. If you want to develop your expertise in the fast-growing and accurate field of digital marketing professionally, ensure you enroll today to advance your career, gain industry-ready skills and knowledge, and convert your investment for our digital marketing course fees Kolkata into tangible opportunities for you to take according to your personal experience.
Book Demo Classes of Digital Marketing Course in Kolkata with Placement
By selecting Upshot Technologies, you have become part of the leading digital marketing institute in Kolkata that focuses on practical learning, industry experience, and career advancement. Enroll today and become a certified digital marketing professional!